XO-LP // Laura Palmer


Love Letters to a New Year.

Show Some Love: Modern Monogramming

I met Joanne Roth the way all great partnerships find their humble beginnings: on Instagram.

Here’s a little bit about the empress of embroidery:

Joanne believes that “monograms are an expression of love.” Joanne’s first business was started 4th grade (she’s got this biz in her blood). She sold monogrammed Bermuda Bag covers. She studied philosophy in college, focusing on semiotics and symbols, then went on to Dartmouth College for Business School. Like many of us, Joanne focused on her career in business, but felt that tug towards a more creative outlet. After monogramming for 14 years, she made the leap to full time business woman in 2017— and Modern Monogramming was born.

Over the past year I’ve had the chance to brainstorm and create with this babe, and what she’s making for Valentine’s Day is just too good to keep to myself.

Love what you see? Check out Joanne and Modern Monogramming on her website and on Instagram.